Todd Achilles for Idaho US Inactive
TODD ACHILLES FOR IDAHO
Ad copy
Moscow, you're up! Friday, August 08, at 5:30pm, join me and my team at East City Park for a community town hall. This tour just keeps getting better and better as we chug along! #Idaho #ShakeUpTheSystem #AchillesforIdaho #USSenate #Senate #A4I #moscow
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 28.3/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 0.6 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 3 (2025-08-06 → 2025-08-09) |
| Created | 2025-08-06 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — Todd Achilles |
| Surfaced by | “senate:Todd Achilles” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | none |
| Standout element | 'Keep Idaho Public' hat worn front and center as a values statement |
| Tactic | The selfie-style video frame creates an approachable, authentic grassroots feel, reinforcing the #ShakeUpTheSystem independent outsider brand while the hat signals a public lands policy stance popular with many Idaho voters. |
Where it ran (delivery by region)
| Idaho | 100.0% |
Who saw it (delivery)
| 18-24 · female | 1.4% |
| 45-54 · male | 7.6% |
| 65+ · male | 13.7% |
| 65+ · female | 19.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 9.5% |
| 55-64 · female | 10.9% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 8.3% |
| 18-24 · male | 2.0% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 7.6% |
| 35-44 · female | 7.2% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 6.7% |
| 25-34 · female | 4.5% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |
