Jim Risch for US Senate US Inactive
NRSC
TAKE THE SURVEY >>>
Do you ❤️ America?
Ad copy
TAKE THE SURVEY! We want to hear from proud American Patriots, like YOU, about what you love MOST about our great country! Take the survey right now to give your input on our American values!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 29.5/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 45.5 · 1.9 · 58.7 |
| Spend range | USD 100–199 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 33.23 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 8 (2021-07-26 → 2021-08-03) |
| Created | 2021-07-26 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | ID — Jim Risch |
| Surfaced by | “senate:Jim Risch for US Senate” |
🧠 AI analysis
| Issue | other |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | us flag |
| Call to action | survey poll |
| Standout element | Bold red 'ARE YOU PATRIOTIC?' headline with a fake progress bar showing '20% of responses recorded' to create urgency and FOMO |
| Tactic | Classic list-building tactic using identity-flattery ('proud American Patriots, like YOU') combined with a fabricated progress bar to manufacture urgency and drive survey sign-ups for donor/voter data collection. |
Where it ran (delivery by region)
| Idaho | 56.2% |
| Montana | 27.9% |
| Wyoming | 15.9% |
Who saw it (delivery)
| 25-34 · female | 0.4% |
| 45-54 · male | 4.9% |
| 45-54 · female | 2.5% |
| 45-54 · unknown | 0.1% |
| 65+ · female | 25.2% |
| 65+ · male | 36.3% |
| 25-34 · male | 0.8% |
| 65+ · unknown | 0.5% |
| 35-44 · male | 2.1% |
| 55-64 · female | 9.0% |
| 55-64 · male | 16.5% |
| 55-64 · unknown | 0.1% |
| 35-44 · female | 0.9% |
| 35-44 · unknown | 0.1% |
| 18-24 · male | 0.4% |
| 18-24 · female | 0.1% |
