Scott Brown for New Hampshire
I want you to hear this from me
Hi, it’s Scott Brown. You may have heard I’m running for Senate in New Hampshire. But, now you need to know WHY.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 19.2/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 1.1 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | — |
| Days live | 5 (2025-06-25 → 2025-06-30) |
| Created | 2025-06-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Scott Brown |
| Surfaced by | “senate:Scott Brown” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | military, us flag |
| Call to action | learn more |
| Standout element | Stacked identity labels framing candidate as an embodiment of the American story, culminating in a bold red 'JOIN THE TEAM' button |
| Tactic | The ad uses a biographical credentialing tactic — rapidly stacking aspirational identity markers (soldier, senator, coach, dad, ambassador) to build a multi-dimensional hero narrative and drive list-building clicks. |
| Florida | 14.1% |
| Texas | 12.0% |
| California | 9.0% |
| Georgia | 5.7% |
| Massachusetts | 5.1% |
| Colorado | 3.3% |
| Louisiana | 3.3% |
| 18-24 · male | 0.3% |
| 18-24 · unknown | 0.3% |
| 25-34 · female | 0.6% |
| 25-34 · male | 0.3% |
| 35-44 · female | 0.3% |
| 35-44 · male | 0.3% |
| 45-54 · female | 0.9% |
| 45-54 · male | 1.8% |
| 55-64 · female | 7.4% |
| 55-64 · male | 9.7% |
| 65+ · female | 37.8% |
| 65+ · male | 39.8% |
| 65+ · unknown | 0.6% |