Steve Marshall For Alabama
Steve Giddens has been Talladega County's District Attorney since 1999 and he's known me since I was the DA in Marshall County. He watched me prosecute violent crime, take on Medicaid fraud, and fight for the opioid settlement that is still funding recovery efforts for cities, counties, and law enforcement all across Alabama today. Having the support of a prosecutor with that kind of record and that many years on the front lines means a great deal to me.
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| Overall score | 38.4/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 65.4 · 1.1 · 69.6 |
| Spend range | USD 200–299 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 7.68 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 5 (2026-05-15 → 2026-05-20) |
| Created | 2026-05-15 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
| Issue | crime safety |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Law office bookshelf with legal volumes and framed official citation reinforcing prosecutorial authority |
| Tactic | Third-party endorsement tactic uses a long-tenured fellow prosecutor to validate Marshall's crime-fighting record, lending peer credibility from the front lines of law enforcement. |
| Alabama | 100.0% |
| 18-24 · female | 0.3% |
| 45-54 · male | 12.6% |
| 65+ · male | 13.3% |
| 65+ · female | 14.0% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 14.5% |
| 55-64 · female | 10.3% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.8% |
| 18-24 · male | 1.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 11.6% |
| 35-44 · female | 5.4% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 7.1% |
| 25-34 · female | 2.6% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |