John Deaton for US Senate US Inactive
JOHN DEATON FOR SENATE INC.
Ad copy
I was shaped by simple lessons: stay disciplined, take responsibility, and never quit when things get hard. Those values guided me long before I ever considered public service, and they’re the same values I’ll bring with me to Washington. I don’t believe in excuses or endless talk. I believe in doing the work, being accountable, and seeing challenges through to the end. That’s how I’ve lived my life, and that’s how I’ll serve.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 32.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 0.8 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | — |
| Days live | 4 (2026-02-17 → 2026-02-21) |
| Created | 2026-02-17 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | podcast-style mic-and-headphones setup against a dark red curtain backdrop lending an authentic, unfiltered media personality feel |
| Tactic | The ad leverages a podcast/media credibility frame to position Deaton as a plain-spoken, accountable everyman rather than a typical politician, reinforcing the character-driven copy with a relatable, DIY-authentic visual. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 25-34 · female | 2.7% |
| 25-34 · male | 29.0% |
| 25-34 · unknown | 0.3% |
| 35-44 · female | 4.9% |
| 35-44 · male | 35.7% |
| 35-44 · unknown | 0.3% |
| 45-54 · female | 4.0% |
| 45-54 · male | 22.9% |
| 45-54 · unknown | 0.3% |
