JULIANA FOR ILLINOIS
Senate Democrats caved to Donald Trump and his Republican allies. This vote was a betrayal of working people. That’s why I’ve made it clear for months that I cannot support Senator Chuck Schumer as Leader. I’m running for the U.S. Senate to bring the fight Illinois families deserve to Washington — and to stand up for the people who’ve been ignored for far too long. Right now, I'm up against two well-connected and D.C.-established opponents who have backed the same kind of “go along to get along” leadership for years that brought us to this moment. They’re standing by Chuck Schumer and the failures of the status quo. We can’t afford this continuation of cowardice in Washington. But I need you with me to bring a new generation of leadership to Washington. If you’re done having Democrats who fold to Donald Trump represent you, chip in $10 right now to my campaign for U.S. Senate. Let’s send a message loud and clear: the future of our party belongs to fighters.
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| Overall score | 28.4/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 43.0 · 0.3 · 53.0 |
| Spend range | USD 200–299 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 71.3 |
| Est. audience size | — |
| Days live | 2 (2025-11-12 → 2025-11-14) |
| Created | 2025-11-12 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Juliana Stratton |
| Surfaced by | “senate:Juliana Stratton” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate staring intensely into camera with finger to temple over bold orange text callout — raw, unfiltered selfie-style delivery |
| Tactic | Stratton uses a direct-to-camera confrontational style to position herself as the anti-establishment insurgent, channeling voter frustration with Democratic capitulation to drive primary contrast and donations. |
| Illinois | 21.5% |
| California | 13.3% |
| New York | 5.7% |
| Texas | 5.5% |
| Florida | 5.0% |
| Michigan | 3.2% |
| Maryland | 3.1% |
| 18-24 · female | 0.1% |
| 45-54 · male | 4.1% |
| 65+ · male | 20.9% |
| 65+ · female | 36.4% |
| 55-64 · unknown | 0.4% |
| 55-64 · male | 11.1% |
| 55-64 · female | 14.1% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.6% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.0% |
| 35-44 · female | 2.7% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 1.2% |
| 25-34 · female | 1.1% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.7% |