MULLIN FOR CONGRESS
Add Your Name If You Want A Secure Southern Border!
President Biden and Vice President Harris have created a crisis at our Southern Border! Sign the petition to demand accountability!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 33.8/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 51.9 · 7.7 · 63.5 |
| Spend range | USD 100–199 |
| Impressions | 8,000 – 8,999 |
| CPM (≈ $/1k impr) | USD 17.59 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 29 (2021-12-02 → 2021-12-31) |
| Created | 2021-12-02 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OK — Markwayne Mullin |
| Surfaced by | “senate:Markwayne Mullin” |
| Issue | immigration |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | border |
| Call to action | sign petition |
| Standout element | Dark gold-tinted unflattering close-up portraits of Biden and Harris with high-contrast aggressive typography |
| Tactic | The ad uses fear and anger by pairing menacing, desaturated images of political opponents with urgent bold text to drive petition sign-ups and list building under the guise of demanding accountability. |
| Oklahoma | 100.0% |
| 65+ · unknown | 0.1% |
| 55-64 · male | 11.4% |
| 18-24 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 45-54 · male | 7.8% |
| 25-34 · male | 4.6% |
| 25-34 · female | 3.6% |
| 65+ · male | 13.7% |
| 18-24 · female | 1.7% |
| 25-34 · unknown | 0.1% |
| 65+ · female | 26.2% |
| 55-64 · female | 12.2% |
| 35-44 · male | 5.9% |
| 18-24 · male | 1.8% |
| 35-44 · female | 4.1% |
| 45-54 · female | 6.4% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.0% |