TEAM HAGERTY
Click here to enter for your chance to win!
We have a HUGE announcement: Donald Trump Jr. and Kim Guilfoyle are coming to Tennessee to support our campaign for U.S. Senate! This is going to be such a great event that we wanted to give YOU a chance to be there! Click below to enter for your chance to win!
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| Overall score | 48.3/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 85.0 · 0.3 · 69.5 |
| Spend range | USD 1,500–1,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 7.78 |
| Est. audience size | — |
| Days live | 2 (2020-01-22 → 2020-01-24) |
| Created | 2020-01-22 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TN — Bill Hagerty |
| Surfaced by | “senate:Bill Hagerty” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | learn more |
| Standout element | Candidate standing casually among hay bales in a wooded rural setting, sleeves rolled up |
| Tactic | Leverages celebrity-driven FOMO with a sweepstakes entry mechanic to capture donor and volunteer contact data while reinforcing Trump-world alignment. |
| Tennessee | 100.0% |
| 65+ · male | 10.0% |
| 35-44 · female | 3.3% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
| 18-24 · female | 1.4% |
| 25-34 · female | 2.6% |
| 55-64 · female | 11.3% |
| 45-54 · female | 6.7% |
| 18-24 · male | 5.1% |
| 55-64 · male | 11.2% |
| 45-54 · male | 11.5% |
| 25-34 · male | 10.4% |
| 35-44 · male | 9.0% |
| 65+ · female | 17.0% |
| 18-24 · unknown | 0.0% |