Joe Tate US Inactive
TATE FOR MICHIGAN
Become a Founding Donor
Chip in to become a Founding Donor of Joe Tate's campaign!
Ad copy
I’m Joe Tate, a Democrat running for Michigan’s U.S. Senate seat. I know what it’s like to dedicate your life to public service. After playing in the NFL, I joined the Marine Corps and served in Afghanistan. Then, I came back home to Michigan and became the first Black Speaker of the Michigan State House. Now, I’m running for the U.S. Senate to continue fighting for Michiganders. Will you donate today to become a Founding Donor of this campaign?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 24.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 34.4 · 6.1 · 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 – 1,999 |
| CPM (≈ $/1k impr) | USD 33.01 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 23 (2025-06-04 → 2025-06-27) |
| Created | 2025-06-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MI — Joe Tate |
| Surfaced by | “senate:Joe Tate” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, veterans military |
| Symbols | military |
| Call to action | donate |
| Standout element | Direct-to-camera authoritative gaze from a candidate with framed photos behind him, visually anchoring his credibility and gravitas |
| Tactic | The ad uses a trifecta bio appeal — NFL, Marine Corps veteran, and historic legislative milestone — to establish exceptional credibility before making the Founding Donor fundraising ask. |
Where it ran (delivery by region)
| Michigan | 75.0% |
| California | 3.0% |
| Ohio | 2.7% |
| Texas | 1.9% |
| Florida | 1.9% |
| Washington | 1.3% |
| Georgia | 1.3% |
Who saw it (delivery)
| 18-24 · female | 0.2% |
| 18-24 · male | 0.8% |
| 25-34 · female | 1.3% |
| 25-34 · male | 1.9% |
| 35-44 · female | 2.9% |
| 35-44 · male | 5.4% |
| 45-54 · female | 3.6% |
| 45-54 · male | 5.0% |
| 45-54 · unknown | 0.2% |
| 55-64 · female | 7.8% |
| 55-64 · male | 6.7% |
| 55-64 · unknown | 0.6% |
| 65+ · female | 41.7% |
| 65+ · male | 21.2% |
| 65+ · unknown | 0.8% |
