John Deaton for US Senate US Inactive
JOHN DEATON FOR SENATE INC.
Ad copy
Not left. Not right. Forward. Together we rise. Let's make history.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 46.8/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 81.7 · 1.1 · 69.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 7.69 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 5 (2026-04-29 → 2026-05-04) |
| Created | 2026-04-28 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | diverse crowd |
| Symbols | none |
| Call to action | none |
| Standout element | vintage black-and-white archival footage evoking historical gravitas and populist movements |
| Tactic | The cross-partisan 'not left, not right, forward' framing paired with historical imagery positions Deaton as a unity candidate transcending partisan division, appealing to disaffected voters seeking change. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 12.1% |
| 65+ · male | 18.8% |
| 65+ · female | 16.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 18.8% |
| 55-64 · female | 10.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.6% |
| 18-24 · male | 1.8% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 9.0% |
| 35-44 · female | 2.8% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 4.0% |
| 25-34 · female | 0.7% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |
