📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Abdul El-Sayed US Inactive

Abdul for U.S. Senate

ad creative

Chip in now ➡️

Ad copy

I’ve got some pretty bad news. A Republican Super PAC is spending $45 million dollars in this race. Why? Because they’re threatened by the power of this movement. If they win this seat, Republicans will lock in a Senate majority and can then pass anything Trump puts in front of them. We’ve got to stop them, but here’s the deal: I’m not waiting for a $45 million check. Instead, this campaign is powered by grassroots supporters like you. Will you chip in $20 or whatever you’re able to help this campaign keep up our momentum?

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score57.5/100
Spend / Reach / Long. / Eff.63.0 · 99.5 · 4.4 · 63.1
Spend rangeUSD 15,000–19,999
Impressions900,000 – 999,999
CPM (≈ $/1k impr)USD 18.42
Est. audience size
Days live17 (2026-04-17 → 2026-05-04)
Created2026-04-16
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateMI — Abdul El-Sayed
Surfaced by“senate:Abdul El-Sayed”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealfear
Production tierdiy amateur
Who picturedcandidate
Symbolsnone
Call to actiondonate
Standout elementTight close-up selfie-style video of candidate mid-speech against urban skyline, evoking urgency and authenticity
TacticClassic grassroots fundraising fear appeal — warns of a $45M Republican Super PAC threat to create urgency and frame a small donor as the counterweight to big money.

Where it ran (delivery by region)

Michigan33.1%
California10.2%
New York7.7%
Texas5.2%
Illinois4.4%
Florida3.7%
New Jersey2.9%

Who saw it (delivery)

18-24 · female 2.1%
45-54 · unknown 0.3%
Unknown · female 0.0%
65+ · unknown 0.2%
65+ · male 5.2%
65+ · female 4.9%
55-64 · unknown 0.2%
55-64 · male 6.5%
55-64 · female 4.7%
45-54 · male 9.9%
18-24 · male 6.0%
45-54 · female 5.7%
35-44 · unknown 0.4%
35-44 · male 17.4%
35-44 · female 8.0%
25-34 · unknown 0.5%
25-34 · male 19.7%
25-34 · female 8.1%
18-24 · unknown 0.2%
Unknown · male 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Jon Ossoff
GA — Jon Ossoff 121d live
Dan Osborn
NE — Dan Osborn 113d live
Jon Ossoff
GA — Jon Ossoff 83d live
Raja for Congress
IL — S Krishnamoorthi 109d live
Colin Allred
TX — Colin Allred 56d live
Graham Platner
ME — Graham Platner 39d live
Jon Ossoff
GA — Jon Ossoff 25d live
Jon Ossoff
GA — Jon Ossoff 24d live