Roy Cooper US ● Active
Cooper Victory Fund
Give Now To Help Roy Win in NC
Give Now To Help Roy Win in NC
Ad copy
Don’t miss this message from Roy >>
Don’t miss this message from Roy >>
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 59.6/100 |
| Spend / Reach / Long. / Eff. | 71.2 · 99.5 · 10.2 · 57.4 |
| Spend range | USD 35,000–39,999 |
| Impressions | 900,000 – 999,999 |
| CPM (≈ $/1k impr) | USD 39.47 |
| Est. audience size | — |
| Days live | 38 (2026-05-22 → active) |
| Created | 2026-05-22 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Direct-to-camera smiling candidate with a humble $5 ask overlaid as subtitle text, mimicking an authentic personal video message |
| Tactic | The low-dollar, first-person video ask ('five bucks') creates intimacy and lowers the psychological barrier to donating, leveraging parasocial connection with the candidate. |
Where it ran (delivery by region)
| North Carolina | 75.4% |
| California | 2.7% |
| South Carolina | 2.1% |
| New York | 1.8% |
| Florida | 1.8% |
| Virginia | 1.7% |
| Texas | 1.1% |
Who saw it (delivery)
| 18-24 · female | 2.3% |
| 45-54 · male | 7.6% |
| 65+ · male | 13.3% |
| 65+ · female | 16.9% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.5% |
| 55-64 · female | 8.8% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 7.1% |
| 18-24 · male | 3.2% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 9.3% |
| 35-44 · female | 7.2% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 8.5% |
| 25-34 · female | 7.2% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.3% |
