Astronaut Terry Virts US Inactive
Terry Virts for Texas
HOME | Terry Virts for Congress
Terry Virts is running for the 9th Congressional district in Texas Congress
Ad copy
"Virts is Democratic primary voters’ strongest pick." - Houston Chronicle Editorial Board.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 41.3/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 70.7 · 2.5 · 71.1 |
| Spend range | USD 300–399 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 6.35 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 10 (2026-02-22 → 2026-03-04) |
| Created | 2026-02-22 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | TX — Terry Virts |
| Surfaced by | “senate:Terry Virts” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | military |
| Call to action | vote |
| Standout element | Houston Chronicle newspaper clipping snippet lending editorial endorsement credibility anchored below the candidate in astronaut flight suit |
| Tactic | The ad leverages third-party newspaper credibility from the Houston Chronicle twice — in the copy and as a torn-clipping graphic — to validate Virts as the strongest Democratic primary pick while his astronaut identity signals competence and heroism. |
Where it ran (delivery by region)
| Texas | 100.0% |
Who saw it (delivery)
| 25-34 · female | 5.1% |
| 55-64 · female | 7.3% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.1% |
| 65+ · male | 12.1% |
| 65+ · female | 12.8% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 10.1% |
| 45-54 · unknown | 0.1% |
| 25-34 · male | 12.0% |
| 45-54 · male | 10.6% |
| 45-54 · female | 6.7% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 15.1% |
| 35-44 · female | 7.5% |
| 25-34 · unknown | 0.1% |
| Unknown · male | 0.0% |
