Marcus C Williams Campaign
Vote Marcus C Williams for the 137th NYS Assembly District. The 137th New York State Assembly District covers most of the City of Rochester and Town of Gates. The Election is November 5 and in early voting, absentee ballot or mail-in ballot.
Donate & Learn More www.marcus4rochester.com
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.1/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 47.5 · 0.6 · 68.5 |
| Spend range | <USD 99 |
| Impressions | 5,000 – 5,999 |
| CPM (≈ $/1k impr) | USD 9.0 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 3 (2024-10-19 → 2024-10-22) |
| Created | 2024-10-19 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Marcus Williams |
| Surfaced by | “senate:Marcus Williams” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Subtitle overlay capturing the candidate's own words indicting his opponent's non-responsiveness mid-speech |
| Tactic | The ad uses a candid video clip of the candidate speaking at a public event, letting his own words about an unresponsive incumbent build credibility and emotional resonance through first-person testimony. |
| New York | 100.0% |
| 25-34 · female | 18.1% |
| 25-34 · male | 23.6% |
| 25-34 · unknown | 0.4% |
| 35-44 · female | 11.7% |
| 35-44 · male | 15.4% |
| 35-44 · unknown | 0.2% |
| 45-54 · female | 6.3% |
| 45-54 · male | 7.5% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 4.7% |
| 55-64 · male | 5.3% |
| 65+ · female | 3.5% |
| 65+ · male | 3.4% |
| 65+ · unknown | 0.0% |