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Chris Coons US Inactive

Chris Coons for Delaware

ad creative

Drug prices in 2019 are surging, with hikes at 5 times inflation

Despite President Trump's vow to rein in prices, 17% more drugs have bumped prices compared with 2018

Ad copy

Too many Delawareans and Americans are paying thousands of dollars for life-saving prescription drugs. No one should have to choose between putting food on the table or paying for medication. This year, I have co-sponsored four key pieces of legislation: Empowering Medicare Seniors to Negotiate Prices Act, SPIKE ACT, RxCAP Act, and C-THRU Act. These bills are all aimed at lowering prescription drug prices while increasing transparency. https://cbsn.ws/2SYjpCw

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score40.8/100
Spend / Reach / Long. / Eff.25.8 · 65.4 · 8.3 · 63.7
Spend rangeUSD 500–599
Impressions30,000 – 34,999
CPM (≈ $/1k impr)USD 16.91
Est. audience size
Days live31 (2019-08-16 → 2019-09-16)
Created2019-08-16
Creative variants1 body · 1 headline
Platforms
Languagesen
CandidateDE — Chris Coons
Surfaced by“senate:Chris Coons”

🧠 AI analysis

Issuehealthcare
Framingissue advocacy
Message typeawareness
Emotional appealfear
Production tiersemi pro
Who picturedseniors
Symbolsmoney cash, healthcare
Call to actionlearn more
Standout elementColorful prescription pills piled on top of a $100 bill featuring Ben Franklin's eyes staring out
TacticThe ad uses a news screenshot and vivid imagery of pills on money to establish urgency and credibility, positioning Coons as a legislative champion against rising drug costs.

Where it ran (delivery by region)

Delaware11.9%
California8.5%
Florida6.4%
New York5.2%
Pennsylvania4.7%
Texas4.2%
Michigan3.8%

Who saw it (delivery)

25-34 · unknown 0.0%
65+ · unknown 0.4%
18-24 · unknown 0.0%
18-24 · male 0.2%
18-24 · female 0.3%
25-34 · female 0.6%
35-44 · female 1.3%
55-64 · unknown 0.2%
35-44 · male 1.3%
35-44 · unknown 0.0%
25-34 · male 0.9%
45-54 · female 3.5%
45-54 · male 3.3%
55-64 · male 9.4%
65+ · male 20.2%
55-64 · female 14.0%
65+ · female 44.2%
45-54 · unknown 0.1%

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