Seth Bodnar US Inactive
SETH BODNAR FOR MONTANA
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Seth Bodnar is a Green Beret, business leader, and former president of the University of Montana running for the U.S. Senate to be an independent voice for Montana. Seth is guided by a lifelong commitment to duty, honor, and country.
Ad copy
Steve Daines just dropped out of the Montana Senate race. I’m Seth Bodnar. I’m a Green Beret, a businessman, a dad, and I just launched my campaign for U.S. Senate as an Independent. Now this race is wide open, and we have a real opportunity to build something strong here in Montana. If you believe it’s time for new leadership, chip in today and help us get this campaign off the ground.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 43.0/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 70.7 · 1.4 · 53.3 |
| Spend range | USD 3,500–3,999 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 68.17 |
| Est. audience size | — |
| Days live | 6 (2026-03-04 → 2026-03-10) |
| Created | 2026-03-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, veterans military |
| Symbols | military |
| Call to action | donate |
| Standout element | Softly lit close-up of the candidate looking directly into camera conveying personal sincerity and approachability |
| Tactic | The ad leverages a moment-of-opportunity hook — Steve Daines dropping out — to introduce a fresh independent candidate through personal biography (Green Beret, businessman, dad), converting political uncertainty into donor urgency. |
Where it ran (delivery by region)
| Montana | 15.8% |
| California | 10.7% |
| Florida | 7.0% |
| Oregon | 4.8% |
| Washington | 4.5% |
| Texas | 4.0% |
| New York | 3.9% |
Who saw it (delivery)
| 18-24 · female | 1.5% |
| 45-54 · male | 4.2% |
| 65+ · unknown | 0.8% |
| 65+ · male | 27.8% |
| 65+ · female | 32.0% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.8% |
| 55-64 · female | 6.9% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.9% |
| 18-24 · male | 2.4% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 4.0% |
| 35-44 · female | 2.4% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 4.3% |
| 25-34 · female | 2.3% |
| 18-24 · unknown | 0.1% |
| Unknown · male | 0.0% |
