Bluejay Rising US Inactive
Bluejay Rising
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Ad copy
Donations to Bluejay Rising help fund holiday food and joy in areas that need it most. Bluejay Rising is a West Virginia community organization born out of Zach Shrewsbury's community-service-centric senatorial campaign. West Virginians are resilient, resourceful, and caring people who deserve to lead and decide the future of their own communities. Political campaigns are exciting because they’re urgent, and the impact is quick to see, but we also need a more strategic investment in building up the working-class electorate. The 2024 election reflects what happens when we ignore the bread-and-butter issues working families care about. Join us in building a movement rooted in courage, protection, kindness, determination, selflessness, resilience, and hope. Zach Shrewsbury Executive Director, Bluejay Rising
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.8/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 61.7 · 6.1 · 59.7 |
| Spend range | USD 600–699 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 28.87 |
| Est. audience size | — |
| Days live | 23 (2025-12-13 → 2026-01-05) |
| Created | 2025-12-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Zachary Shrewsbury |
| Surfaced by | “senate:Zachary Shrewsbury” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | empathy |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Blank white image with no visual content rendered |
| Tactic | The ad uses community-service framing and grassroots organization storytelling to build long-term candidate brand equity beyond the election cycle, appealing to voters who feel ignored by traditional political campaigns. |
Where it ran (delivery by region)
| California | 9.5% |
| West Virginia | 9.4% |
| Virginia | 7.6% |
| Pennsylvania | 5.5% |
| New York | 4.7% |
| Florida | 4.5% |
| North Carolina | 3.8% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 2.6% |
| 65+ · male | 38.1% |
| 65+ · female | 34.0% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.8% |
| 55-64 · female | 7.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.4% |
| 18-24 · male | 0.2% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 1.5% |
| 35-44 · female | 1.3% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 1.3% |
| 25-34 · female | 0.9% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 1.1% |
