TEAM GRAHAM, INC.
Chip in $5, $10, or $25!
Senator Lindsey Graham needs our help RIGHT NOW! Every single day counts, and every single dollar is critical. Your support will make the difference in this election. Will you chip in today? 🇺🇸
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 58.4/100 |
| Spend / Reach / Long. / Eff. | 75.3 · 100.0 · 3.3 · 54.9 |
| Spend range | USD 50,000–59,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 55.0 |
| Est. audience size | — |
| Days live | 13 (2020-10-05 → 2020-10-18) |
| Created | 2020-10-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC — Lindsey Graham |
| Surfaced by | “senate:SC — Lindsey Graham” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | donate |
| Standout element | Nikki Haley delivering a direct-to-camera endorsement appeal with specific donation amounts overlaid as subtitles |
| Tactic | Celebrity surrogate endorsement paired with specific low-dollar ask amounts creates a low-barrier urgency appeal designed to maximize small-dollar donor conversion. |
| Texas | 9.2% |
| California | 9.2% |
| Florida | 7.6% |
| New York | 4.4% |
| Ohio | 3.8% |
| North Carolina | 3.7% |
| Pennsylvania | 3.4% |
| 13-17 · unknown | 0.0% |
| 55-64 · male | 15.2% |
| 65+ · unknown | 0.3% |
| 18-24 · female | 0.4% |
| 25-34 · female | 2.1% |
| 45-54 · female | 10.4% |
| 35-44 · male | 8.6% |
| 65+ · male | 10.9% |
| 55-64 · female | 14.2% |
| 25-34 · male | 4.3% |
| 45-54 · unknown | 0.2% |
| 65+ · female | 12.8% |
| 18-24 · male | 1.1% |
| 45-54 · male | 13.3% |
| 35-44 · female | 5.6% |
| 55-64 · unknown | 0.3% |
| 35-44 · unknown | 0.2% |
| 18-24 · unknown | 0.0% |
| 25-34 · unknown | 0.1% |