SETH BODNAR FOR MONTANA
Seth Bodnar is a Green Beret, business leader, and former president of the University of Montana running for the U.S. Senate to be an independent voice for Montana. Seth is guided by a lifelong commitment to duty, honor, and country.
Hey, I’m Seth Bodnar and I’m asking you for just $1. Really just $1! I just launched my campaign for Senate here in Montana, and this campaign is powered entirely by grassroots supporters like you. If everyone watching this chips in $1, we’ll hit the ground running and be in a great spot to win this race. So please, will you chip in $1 to help us ensure Montanans have a real leader in the Senate?
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| Overall score | 35.3/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 55.8 · 0.3 · 50.5 |
| Spend range | USD 1,000–1,499 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 99.96 |
| Est. audience size | — |
| Days live | 2 (2026-03-04 → 2026-03-06) |
| Created | 2026-03-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | direct-to-camera intimate video appeal with a $1 ask designed to minimize donor friction |
| Tactic | The ultra-low $1 ask lowers the psychological barrier to entry, prioritizing donor list building and grassroots credibility over immediate revenue. |
| Montana | 16.2% |
| California | 11.3% |
| Florida | 8.0% |
| New York | 4.5% |
| Texas | 4.1% |
| Washington | 3.9% |
| Colorado | 3.3% |
| 18-24 · female | 0.4% |
| 45-54 · male | 3.6% |
| 65+ · male | 25.6% |
| 65+ · female | 37.6% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 6.8% |
| 55-64 · female | 8.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.4% |
| 18-24 · male | 0.9% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 3.1% |
| 35-44 · female | 3.7% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 2.2% |
| 25-34 · female | 1.9% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.7% |