📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Congressman Seth Moulton US Inactive

Office of Congressman Seth Moulton

ad creative

Services | Congressman Seth Moulton

Ad copy

The gridlock in Washington doesn’t stop me and my team from serving the Sixth District. This year alone, we successfully resolved over thousands of constituent requests for assistance, with our work resulting in millions of dollars returned to MA-06. Check out a few of the 2023 highlights and visit our website to learn more about how we can help you in 2024. 🏛️🇺🇸

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score46.0/100
Spend / Reach / Long. / Eff.31.7 · 80.0 · 1.9 · 70.4
Spend rangeUSD 900–999
Impressions125,000 – 149,999
CPM (≈ $/1k impr)USD 6.91
Est. audience size100,001 – 500,000
Days live8 (2023-12-26 → 2024-01-03)
Created2023-12-26
Creative variants1 body · 1 headline
Platformsinstagram
Languagesen
CandidateMA — Seth Moulton
Surfaced by“senate:Seth Moulton”

🧠 AI analysis

Issueother
Framingpositive candidate
Message typeawareness
Emotional appealpride
Production tiersemi pro
Who picturednone
Symbolsus flag, capitol statue, money cash
Call to actionlearn more
Standout elementBold '$14,087,197 returned to my constituents' statistic dominating the infographic grid
TacticUses a data-driven accountability infographic to demonstrate tangible constituent services, building trust through specific numbers rather than policy promises.

Where it ran (delivery by region)

Massachusetts99.6%
Connecticut0.1%
New Hampshire0.1%
New York0.1%
Florida0.0%
Rhode Island0.0%
New Jersey0.0%

Who saw it (delivery)

65+ · unknown 0.1%
45-54 · male 6.9%
25-34 · unknown 0.2%
45-54 · unknown 0.1%
18-24 · unknown 0.4%
65+ · male 4.3%
55-64 · male 5.5%
35-44 · female 6.8%
18-24 · male 15.3%
55-64 · unknown 0.1%
65+ · female 5.0%
25-34 · male 16.0%
45-54 · female 4.7%
25-34 · female 8.5%
55-64 · female 4.9%
35-44 · male 11.6%
18-24 · female 9.3%
35-44 · unknown 0.1%

Similar ads (same issue, matching framing or emotional appeal)

Roy Cooper
NC — Roy Cooper 161d live
Dr. Roger Marshall
KS — Roger Marshall 114d live
Representative Kevin Hern
OK — Kevin Hern 206d live
Sherrod Brown
OH — Sherrod Brown 56d live
Bill Hagerty
TN — Bill Hagerty 117d live
Sherrod Brown
OH — Sherrod Brown 39d live
Julia Letlow
LA — Julia Letlow 58d live
Raja Krishnamoorthi
IL — S Krishnamoorthi 29d live