Friends of Tom Willis
Come meet Tom at The Country Inn of Berkeley Springs Thursday May 9th. Tom will be available to answer questions that you may have about himself and his candidacy of the 15th District of the WV State Senate.
Come meet Tom at The Country Inn of Berkeley Springs Thursday May 9th. Tom will be available to answer questions that you may have about himself and his candidacy of the 15th District of the WV State Senate.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 25.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 39.6 Β· 0.6 Β· 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 β 2,999 |
| CPM (β $/1k impr) | USD 19.8 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 3 (2024-05-06 β 2024-05-09) |
| Created | 2024-05-06 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | |
| Languages | en |
| Candidate | WV β Tom Willis |
| Surfaced by | βsenate:Tom Willisβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | none |
| Standout element | Candidate headshot inset over a purple-tinted photo of The Country Inn venue with bold event details |
| Tactic | Community meet-and-greet event ad uses local venue imagery and accessible Q&A framing to build personal connection and grassroots trust with district voters. |
| West Virginia | 90.0% |
| Maryland | 9.8% |
| Virginia | 0.2% |
| 45-54 Β· unknown | 0.1% |
| 35-44 Β· unknown | 0.2% |
| 25-34 Β· female | 1.5% |
| 25-34 Β· male | 1.6% |
| 65+ Β· female | 17.2% |
| 55-64 Β· male | 13.2% |
| 45-54 Β· male | 11.1% |
| 65+ Β· male | 20.1% |
| 35-44 Β· male | 8.0% |
| 45-54 Β· female | 8.7% |
| 35-44 Β· female | 5.6% |
| 55-64 Β· female | 12.4% |
| 65+ Β· unknown | 0.2% |