Tafoya for Senate
Thanks for all you do!
Michele Tafoya here. I wrote you this note! I’ll need your help to flip this seat and shock the political world.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 38.8/100 |
| Spend / Reach / Long. / Eff. | 31.7 · 55.8 · 15.2 · 52.5 |
| Spend range | USD 900–999 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 75.96 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 56 (2026-04-14 → 2026-06-09) |
| Created | 2026-04-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MN — Michele Tafoya |
| Surfaced by | “senate:Michele Tafoya” |
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | simulated iMessage text conversation making the ask feel like a personal one-on-one text from the candidate |
| Tactic | The faux-iMessage format creates manufactured intimacy and urgency, lowering the psychological barrier to a small donation by framing it as a personal favor from a friend. |
| California | 12.1% |
| Florida | 10.5% |
| Texas | 8.9% |
| New York | 4.7% |
| Arizona | 4.3% |
| Pennsylvania | 3.5% |
| Illinois | 3.3% |
| 18-24 · female | 0.1% |
| 45-54 · male | 2.0% |
| 65+ · male | 56.6% |
| 65+ · female | 23.2% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 11.2% |
| 55-64 · female | 3.9% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 0.6% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 0.8% |
| 35-44 · female | 0.3% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 0.4% |
| 25-34 · female | 0.2% |
| 65+ · unknown | 0.6% |