Josh Roy for US Senate US Inactive
JOSH ROY FOR IDAHO
Josh Roy for Idaho | U.S. Senate 2026
A fresh voice for Idaho. Engineer, husband, father. Fighting for working families and limited government.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 37.0/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 63.8 · 3.6 · 80.5 |
| Spend range | <USD 99 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 1.8 |
| Est. audience size | — |
| Days live | 14 (2026-03-19 → 2026-04-02) |
| Created | 2026-03-18 |
| Creative variants | 0 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — Josh Roy |
| Surfaced by | “senate:Josh Roy” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Bold stat bar at the bottom quantifying '20 years industrial experience' and '0 years as career politician' as credibility anchors |
| Tactic | The 'outsider vs. career politician' contrast is built visually into the stat bar, framing Roy's lack of political experience as a virtue rather than a liability to appeal to anti-establishment Republican primary voters. |
Where it ran (delivery by region)
| Idaho | 100.0% |
Who saw it (delivery)
| 18-24 · female | 13.2% |
| 45-54 · unknown | 0.1% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.1% |
| 65+ · male | 6.1% |
| 65+ · female | 2.8% |
| 55-64 · unknown | 0.0% |
| 55-64 · male | 7.4% |
| 55-64 · female | 2.1% |
| 45-54 · male | 6.7% |
| 18-24 · male | 30.7% |
| 45-54 · female | 1.8% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.2% |
| 35-44 · female | 1.6% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 14.5% |
| 25-34 · female | 3.8% |
| 18-24 · unknown | 0.7% |
| Unknown · male | 0.0% |
