Raja Krishnamoorthi US Inactive
RAJA FOR ILLINOIS
Raja Krishnamoorthi For Senate
Ad copy
I’m honored to earn the Daily Herald’s endorsement for my commitment to fighting for Illinois families.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 52.2/100 |
| Spend / Reach / Long. / Eff. | 49.0 · 91.4 · 1.7 · 66.8 |
| Spend range | USD 4,500–4,999 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 11.18 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 7 (2026-03-11 → 2026-03-18) |
| Created | 2026-03-11 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — S Krishnamoorthi |
| Surfaced by | “senate:S Krishnamoorthi” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Large Daily Herald masthead endorsement badge anchoring the lower-left over a dark overlay beneath the smiling candidate |
| Tactic | The ad leverages third-party newspaper credibility through a direct editorial quote to validate the candidate's character and electability, deflecting self-promotion in favor of earned authority. |
Where it ran (delivery by region)
| Illinois | 99.8% |
| Texas | 0.0% |
| Florida | 0.0% |
| California | 0.0% |
| Virginia | 0.0% |
| New York | 0.0% |
| Minnesota | 0.0% |
Who saw it (delivery)
| 18-24 · female | 4.6% |
| 45-54 · unknown | 0.2% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.1% |
| 65+ · male | 5.5% |
| 65+ · female | 7.6% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.1% |
| 55-64 · female | 7.0% |
| 45-54 · male | 8.0% |
| 18-24 · male | 3.3% |
| 45-54 · female | 9.2% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 11.0% |
| 35-44 · female | 12.6% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 11.0% |
| 25-34 · female | 13.2% |
| 18-24 · unknown | 0.1% |
| Unknown · male | 0.0% |
