Erik Murray for Kansas US Inactive
ERIK MURRAY FOR KANSAS
Nobody’s gonna steal our joy
Ad copy
Out here in downtown Pittsburg, grabbed a coffee and saw something that says it all “Our community is a better place because of you.” “Support.” “Be kind.” “Believe.” That’s it. Nobody’s gonna steal our joy. What we’re building is rooted in people showing up for each other and taking pride in where they live. Shoutout to Crawford County we had an incredible meeting. Heading back toward Kansas City now. Southeast Kansas, hear me clearly: our community is a better place because of you. - Erik 🇺🇸
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 28.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 1.1 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | — |
| Days live | 5 (2026-04-20 → 2026-04-25) |
| Created | 2026-04-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KS — Erik Murray |
| Surfaced by | “senate:Erik Murray” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | us flag, farm rural |
| Call to action | learn more |
| Standout element | Candidate filmed in front of a large community mural reading 'Pittsburg Is Yours,' reinforcing belonging and local pride |
| Tactic | The ad uses an authentic, unscripted walking-tour format to build grassroots relatability, leaning on community pride and the tagline 'Nobody's gonna steal our joy' to create emotional resonance without attacking any opponent. |
Where it ran (delivery by region)
| Kansas | 63.2% |
| Missouri | 36.8% |
Who saw it (delivery)
| 18-24 · female | 2.1% |
| 45-54 · male | 9.1% |
| 65+ · male | 8.5% |
| 65+ · female | 9.7% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.6% |
| 55-64 · female | 6.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 5.3% |
| 18-24 · male | 5.5% |
| 35-44 · unknown | 0.5% |
| 35-44 · male | 14.3% |
| 35-44 · female | 7.0% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 15.0% |
| 25-34 · female | 7.8% |
| 18-24 · unknown | 0.2% |
| 65+ · unknown | 0.1% |
