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Zach Wahls US Inactive

Committee to Elect Zach Wahls

ad creative

Zach Wahls for U.S. Senate

Zach Wahls for U.S. Senate

Defeat Joni Ernst

Defeat Joni Ernst

Ad copy

Zach Wahls here. As an Eagle Scout, I learned early on the importance of bravery—the courage to stand up for what’s right, even when it’s hard. That’s why I’m announcing my campaign against Joni Ernst for U.S. Senate. If you’re with me, become a Day One Donor to my campaign. Show Joni it’s time for a new generation of leadership.
Hi there, my name is Zach Wahls. I’m a 6th-generation Iowan, two-term state senator, new father—and I’m announcing my campaign for Iowa’s U.S. Senate seat against Joni Ernst. I can win this race, defeat Joni Ernst, and flip this seat…but I can’t do it alone. As a legislator, I’ve worked to put Iowa’s families first—and to call out leaders from both sides who’d rather line their pockets than actually get things done. Now, I’m ready to take our fight to the U.S. Senate. Will you become a Day One Donor to my campaign? Every donation has a huge impact to take our fight to the U.S. Senate.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score50.1/100
Spend / Reach / Long. / Eff.52.4 · 85.0 · 3.3 · 59.7
Spend rangeUSD 6,000–6,999
Impressions200,000 – 249,999
CPM (≈ $/1k impr)USD 28.89
Est. audience size
Days live13 (2025-06-11 → 2025-06-24)
Created2025-06-11
Creative variants2 body · 2 headline
Platformsfacebook, instagram
Languagesen
CandidateIA — Zach Wahls
Surfaced by“senate:Zach Wahls”

🧠 AI analysis

Issuecandidate character bio
Framingpositive candidate
Message typefundraising
Emotional appealhope
Production tiersemi pro
Who picturedcandidate
Symbolsfarm rural
Call to actiondonate
Standout elementCandidate speaking directly to camera against an Iowa rural backdrop, conveying grassroots authenticity
TacticThe Eagle Scout biography hook establishes character bravery and moral courage before pivoting to a Day One Donor fundraising ask, using personal storytelling to lower resistance to the money request.

Where it ran (delivery by region)

Iowa100.0%

Who saw it (delivery)

18-24 · female 2.6%
45-54 · male 5.5%
65+ · male 6.3%
65+ · female 15.8%
55-64 · unknown 0.2%
55-64 · male 5.3%
55-64 · female 11.7%
45-54 · unknown 0.2%
45-54 · female 11.7%
18-24 · male 2.7%
35-44 · unknown 0.3%
35-44 · male 7.3%
35-44 · female 14.5%
25-34 · unknown 0.3%
25-34 · male 5.9%
25-34 · female 9.3%
18-24 · unknown 0.2%
65+ · unknown 0.3%

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