SETH BODNAR FOR MONTANA
The November ballot in Montana is set and it’s a tale of two candidates: One got on the ballot because party insiders put him there and cut Montanans out. The other got on the ballot by gathering more than 20,000 signatures. Now the special interest PACs are bankrolling Kurt Alme’s campaign. This November, Montanans will have a choice between the same systemic corruption and bank room deals, or an Independent voice who will fight for our state and its people. Follow @sethbodnar for more. #declareyourindependence #mtsen #montana
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| Overall score | 31.4/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 50.6 · 0.8 · 62.5 |
| Spend range | USD 100–199 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 19.93 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 4 (2026-06-24 → active) |
| Created | 2026-06-24 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | none |
| Standout element | Candidate standing alone along a rustic fence line in a vast Montana grassland, visually embodying grassroots independence |
| Tactic | The contrast tactic pits grassroots petition legitimacy against insider appointment and PAC money, framing Bodnar as the authentic outsider and Alme as the corrupt establishment candidate. |
| Montana | 100.0% |
| 18-24 · female | 1.3% |
| 45-54 · male | 10.4% |
| 65+ · male | 12.2% |
| 65+ · female | 12.2% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 9.6% |
| 55-64 · female | 9.1% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 7.6% |
| 18-24 · male | 2.7% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 11.6% |
| 35-44 · female | 7.5% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 9.5% |
| 25-34 · female | 5.1% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |