MOULTON FOR CONGRESS
Trump’s first 100 days: promises made, promises broken. My response.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 37.0/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 63.8 · 0.0 · 72.2 |
| Spend range | USD 100–199 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 5.44 |
| Est. audience size | — |
| Days live | 1 (2025-04-29 → 2025-04-30) |
| Created | 2025-04-29 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Seth Moulton |
| Surfaced by | “senate:Seth Moulton” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | capitol statue |
| Call to action | none |
| Standout element | Candidate speaking directly to camera with U.S. Capitol dome prominently framed behind him, projecting accountability |
| Tactic | The ad uses the symbolic '100 days' accountability benchmark paired with the Capitol backdrop to position Moulton as a credible watchdog confronting Trump's broken promises. |
| California | 14.1% |
| New York | 6.7% |
| Texas | 6.7% |
| Florida | 5.0% |
| Massachusetts | 4.3% |
| Pennsylvania | 4.2% |
| Virginia | 3.6% |
| 18-24 · female | 11.5% |
| 45-54 · male | 1.8% |
| 65+ · male | 1.2% |
| 65+ · female | 0.5% |
| 55-64 · unknown | 0.0% |
| 55-64 · male | 0.9% |
| 55-64 · female | 0.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 0.8% |
| 18-24 · male | 46.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 5.0% |
| 35-44 · female | 1.9% |
| 25-34 · unknown | 0.5% |
| 25-34 · male | 21.7% |
| 25-34 · female | 5.7% |
| 18-24 · unknown | 1.5% |
| 65+ · unknown | 0.1% |