ROBIN KELLY FOR SENATE
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 19.0/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 0.6 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | β |
| Days live | 3 (2026-03-13 β 2026-03-16) |
| Created | 2026-03-13 |
| Creative variants | 0 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | β |
| Candidate | IL β Robin Kelly |
| Surfaced by | βsenate:Robin Kellyβ |
| Issue | other |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | donate |
| Standout element | Opponent's face displayed on a standalone TV set as if being put on trial or exposed |
| Tactic | The isolated TV-set framing of the opponent signals an attack contrast ad, using the 'time to focus' tagline to imply the rival is a distraction, driving urgency toward a donation. |
| Illinois | 23.4% |
| New York | 17.0% |
| California | 11.7% |
| Florida | 6.4% |
| Pennsylvania | 3.2% |
| North Carolina | 3.2% |
| Arizona | 2.1% |
| 25-34 Β· female | 1.1% |
| 25-34 Β· male | 9.6% |
| 35-44 Β· female | 7.4% |
| 35-44 Β· male | 10.6% |
| 45-54 Β· female | 4.3% |
| 45-54 Β· male | 9.6% |
| 55-64 Β· female | 4.3% |
| 55-64 Β· male | 10.6% |
| 65+ Β· female | 30.9% |
| 65+ Β· male | 10.6% |
| 65+ Β· unknown | 1.1% |