πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
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State Representative Pamela Stevenson US Inactive

Pamela Stevenson for Kentucky

ad creative

Re-Elect Rep. Pamela Stevenson HD43

Ad copy

I am honored to have the endorsement of Planned Parenthood Action for my re-election for State Representative HD43.

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score29.2/100
Spend / Reach / Long. / Eff.11.9 Β· 45.5 Β· 0.6 Β· 58.7
Spend rangeUSD 100–199
Impressions4,000 – 4,999
CPM (β‰ˆ $/1k impr)USD 33.23
Est. audience size1,001 – 5,000
Days live3 (2022-04-26 β†’ 2022-04-29)
Created2022-04-26
Creative variants1 body Β· 1 headline
Platformsfacebook, instagram
Languagesen
CandidateKY β€” Pamela Stevenson
Surfaced byβ€œsenate:Pamela Stevenson”

🧠 AI analysis

Issueabortion
Framingpositive candidate
Message typepersuasion
Emotional appealpride
Production tiersemi pro
Who picturedcandidate
Symbolsnone
Call to actionlearn more
Standout elementBold 'ENDORSED' banner paired with Planned Parenthood Action logo as the central credibility signal
TacticThe ad leverages a prominent organizational endorsement badge to signal ideological alignment and borrow institutional credibility from Planned Parenthood Action, reassuring pro-choice base voters in a competitive Kentucky district.

Where it ran (delivery by region)

Kentucky100.0%

Who saw it (delivery)

35-44 Β· female 22.3%
18-24 Β· female 5.1%
45-54 Β· female 17.4%
25-34 Β· female 25.3%
65+ Β· female 14.2%
55-64 Β· female 15.7%

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