Reeves for Congress
Early voting is already underway for the 7th Congressional District Republican Primary! For over a decade now in the Virginia Senate, Bryce Reeves has demonstrated that he will always stand for our Conservative principles and values. Vote early for Bryce Reeves for Congress!
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| Overall score | 47.7/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 81.7 · 4.7 · 69.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 7.69 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 18 (2022-05-09 → 2022-05-27) |
| Created | 2022-05-09 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA — Bryce Reeves |
| Surfaced by | “senate:Bryce Reeves” |
| Issue | other |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Casual direct-to-camera video opener with informal 'Hey everyone' subtitle creating personal connection |
| Tactic | The ad leverages an authentic, low-production direct-address video style to build personal rapport with primary voters while urgently reminding them early voting is underway, reinforcing Reeves' decade-long conservative credentials to drive immediate turnout action. |
| Virginia | 100.0% |
| 35-44 · unknown | 0.2% |
| 55-64 · female | 7.9% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 3.1% |
| 18-24 · female | 3.6% |
| 45-54 · female | 9.4% |
| 65+ · female | 5.0% |
| 45-54 · male | 9.2% |
| 35-44 · male | 12.8% |
| 35-44 · female | 12.8% |
| 25-34 · female | 12.0% |
| 65+ · male | 3.8% |
| 25-34 · male | 12.5% |
| 55-64 · male | 7.2% |
| 65+ · unknown | 0.1% |