John Shulli US Inactive
SHULLI FOR SENATE
Ad copy
America is worth fighting for! Be brave and help bring about a New Day for Delaware!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 35.3/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 59.2 · 1.4 · 68.8 |
| Spend range | USD 100–199 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 8.54 |
| Est. audience size | — |
| Days live | 6 (2026-05-16 → 2026-05-22) |
| Created | 2026-05-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | DE — John Shulli |
| Surfaced by | “senate:John Shulli” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | learn more |
| Standout element | Bold red diagonal graphic with 'Be Brave' overlaid on candidate speaking directly to camera with US flag behind him |
| Tactic | The 'Be Brave' call-to-action paired with direct-to-camera delivery and American flag backdrop uses aspirational courage framing to build candidate identity and inspire grassroots action. |
Where it ran (delivery by region)
| Pennsylvania | 38.1% |
| New Jersey | 35.2% |
| Maryland | 21.4% |
| Delaware | 5.0% |
| Washington, District of Columbia | 0.3% |
Who saw it (delivery)
| 18-24 · female | 0.2% |
| 45-54 · male | 10.4% |
| 65+ · male | 19.7% |
| 65+ · female | 22.9% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 17.0% |
| 55-64 · female | 11.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.0% |
| 18-24 · male | 1.2% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 6.6% |
| 35-44 · female | 2.0% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 3.6% |
| 25-34 · female | 1.2% |
| 65+ · unknown | 0.1% |
