David Costello for U.S. Senate US Inactive
COSTELLO FOR SENATE
Ad copy
To challenge and defeat Senator Susan Collins, I believe one's lived and work experience matters!!! Mine: working class upbringing; solid education; 25+years hands-on senior-level government experience, both in the US and abroad, and very substantive policy reform agenda...
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 19.3/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 1.7 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 7 (2026-05-18 → 2026-05-25) |
| Created | 2026-05-18 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — David Costello |
| Surfaced by | “senate:David Costello” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate, veterans military |
| Symbols | farm rural, military, family |
| Call to action | none |
| Standout element | Candidate standing casually in front of a modest rural home with a deeply personal bootstrap narrative overlaid |
| Tactic | The ad leverages an emotional origin story — hardship, military family, and government assistance — to establish authenticity and working-class credibility as a contrast to an incumbent Senator. |
Where it ran (delivery by region)
| Maine | 100.0% |
Who saw it (delivery)
| 18-24 · female | 3.7% |
| 18-24 · male | 5.4% |
| 18-24 · unknown | 0.3% |
| 25-34 · female | 2.6% |
| 25-34 · male | 3.4% |
| 25-34 · unknown | 0.3% |
| 35-44 · female | 1.4% |
| 35-44 · male | 2.6% |
| 45-54 · female | 4.0% |
| 45-54 · male | 3.4% |
| 55-64 · female | 8.3% |
| 55-64 · male | 11.7% |
| 55-64 · unknown | 0.6% |
| 65+ · female | 20.9% |
| 65+ · male | 30.4% |
| 65+ · unknown | 0.9% |
