Abdul for U.S. Senate
Become a founding donor of our campaign today!
My first espresso of the day is always a triple shot. Who can relate? Coffee is more than a hobby for me — it's a love affair. I roast the beans at home, grind them fresh, and pull the shot myself. Why? Because when something’s worth doing, it’s worth doing right. (Plus, it just tastes better that way.) Same goes for my campaign for U.S. Senate in Michigan: No shortcuts. No corporate PAC money. Just hard work and the guts to fight against corporate greed and oligarchy. Oligarchs and special interests are determined to defeat campaigns like ours. Especially now that multiple pollsters have already ranked Michigan as a toss-up. They know that this race will come down to the wire, and they’re ready to spend big to prop up their right-hand man, Mike Rogers. That’s why, as much as I don’t like asking for money, I’m counting on your support to fuel a movement strong enough to take on the billionaires and win. Can you chip in $6, about the price of a cup of coffee, to help power our campaign? Anything helps.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.5/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 70.7 · 11.0 · 61.5 |
| Spend range | USD 1,000–1,499 |
| Impressions | 50,000 – 59,999 |
| CPM (≈ $/1k impr) | USD 22.72 |
| Est. audience size | — |
| Days live | 41 (2025-05-27 → 2025-07-07) |
| Created | 2025-05-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MI — Abdul El-Sayed |
| Surfaced by | “senate:Abdul El-Sayed” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | candidate extending a latte art espresso cup toward the viewer, creating an intimate peer-to-peer connection |
| Tactic | The coffee-as-metaphor hook builds relatable authenticity and transitions naturally into a no-corporate-PAC fundraising ask, leveraging everyday ritual to humanize the candidate and prime donors for a small-dollar chip-in. |
| California | 16.6% |
| New York | 12.0% |
| Michigan | 9.9% |
| Texas | 6.4% |
| Illinois | 5.1% |
| Massachusetts | 4.0% |
| New Jersey | 3.8% |
| 18-24 · female | 0.3% |
| 45-54 · male | 12.0% |
| 65+ · male | 9.5% |
| 65+ · female | 7.3% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 9.9% |
| 55-64 · female | 6.6% |
| 45-54 · unknown | 0.5% |
| 45-54 · female | 9.6% |
| 18-24 · male | 0.8% |
| 35-44 · unknown | 0.7% |
| 35-44 · male | 16.0% |
| 35-44 · female | 12.4% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 8.1% |
| 25-34 · female | 5.1% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.4% |