Brandon Brown for South Carolina
BREAKING: Democrat Brandon Brown just announced his campaign to unseat Lindsey Graham and flip his senate seat blue. Watch his official launch video then chip in $2 or whatever you can to flip South Carolina blue!
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 19.2/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 1.1 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | β |
| Days live | 5 (2025-07-17 β 2025-07-22) |
| Created | 2025-07-09 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC β Brandon Brown |
| Surfaced by | βsenate:Brandon Brownβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold cyan 'SOUTH CAROLINA' text overlay against a dark nighttime background creates high visual contrast on the candidate's launch moment |
| Tactic | Low-budget launch video uses urgency framing ('BREAKING') and a low $2 ask to lower the donation barrier and drive first-touch small-dollar contributions from early supporters. |
| California | 14.5% |
| Texas | 7.0% |
| South Carolina | 6.9% |
| North Carolina | 5.2% |
| Florida | 4.2% |
| New York | 3.8% |
| Ohio | 3.8% |
| 18-24 Β· male | 0.7% |
| 25-34 Β· female | 1.1% |
| 25-34 Β· male | 1.6% |
| 25-34 Β· unknown | 0.1% |
| 35-44 Β· female | 1.1% |
| 35-44 Β· male | 1.0% |
| 35-44 Β· unknown | 0.3% |
| 45-54 Β· female | 3.1% |
| 45-54 Β· male | 2.5% |
| 55-64 Β· female | 9.3% |
| 55-64 Β· male | 10.1% |
| 65+ Β· female | 37.7% |
| 65+ Β· male | 31.1% |
| 65+ Β· unknown | 0.4% |