Terry Virts for Texas
Today, I'm launching a campaign for U.S. Senate. I'm seeking to serve Texas because I love my country—I believe in its ideals and values. I'm an Air Force Colonel and an astronaut, but really, I'm an American first, a Texan second, and a common-sense Democrat 3rd. It's time for change. I’ve orbited Earth 3,400 times wearing an American flag on my flight suit. I’ve seen Texas—from the expanse of the Permian Basin to the serenity of the Gulf coast. From space it's clear all Texans are connected, that Texas is special. I’ll tell it to you straight. America is in trouble. But there is a better path. Together. Join us: https://secure.numero.ai/contribute/social
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 37.8/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 63.8 · 1.7 · 68.4 |
| Spend range | USD 200–299 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 9.07 |
| Est. audience size | — |
| Days live | 7 (2025-06-23 → 2025-06-30) |
| Created | 2025-06-23 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TX — Terry Virts |
| Surfaced by | “senate:Terry Virts” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | us flag, military |
| Call to action | none |
| Standout element | Candidate in full NASA blue flight suit presenting at a whiteboard — astronaut credibility in a classroom setting |
| Tactic | The ad leverages rare astronaut-veteran identity to establish outsider authenticity and cross-partisan appeal, positioning Virts as a uniquely credible 'common-sense' candidate above typical partisan politics. |
| Texas | 15.0% |
| California | 8.9% |
| Florida | 7.0% |
| New York | 3.6% |
| Ohio | 3.3% |
| Illinois | 3.2% |
| Pennsylvania | 3.0% |
| 18-24 · female | 0.1% |
| 45-54 · male | 11.6% |
| 65+ · male | 25.4% |
| 65+ · female | 18.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 19.6% |
| 55-64 · female | 6.5% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 2.8% |
| 18-24 · male | 0.5% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.6% |
| 35-44 · female | 1.6% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 3.3% |
| 25-34 · female | 0.7% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |