Marcus C Williams Campaign
Rochester, this breaks my heart: I door-knocked today and met an elderly homeowner pouring his soul into fixing his property—DIY, no help from the city. But fines pile up for every step, even as criminals destroy his antique door and get away scot-free. Meanwhile, big landlords with hundreds of violations? Untouched. This unfair code enforcement crushes owner-occupants like him.It's why I'm running for City Council—check my 'Building Our Future'/ Marcus' Plans Page on my website (Link in comments). We'll reform policies to support everyday Rochesterians, not punish them. Have Hope, Go Vote! Vote Marcus C. Williams—Conservative line, any party. Election Day Nov 4 or early thru Nov 2.Who's faced this? Tag a neighbor—let's vote for fair enforcement! #TeamMarcus #RochesterNY #HaveHopeGoVote #CodeEnforcement
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.1/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 47.5 · 0.3 · 68.5 |
| Spend range | <USD 99 |
| Impressions | 5,000 – 5,999 |
| CPM (≈ $/1k impr) | USD 9.0 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 2 (2025-10-29 → 2025-10-31) |
| Created | 2025-10-29 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Marcus Williams |
| Surfaced by | “senate:Marcus Williams” |
| Issue | housing |
| Framing | issue advocacy |
| Message type | gotv mobilization |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate, seniors |
| Symbols | farm rural, family |
| Call to action | vote |
| Standout element | candidate filming himself in a selfie-style video on a residential street with autumn foliage, conveying authentic grassroots presence |
| Tactic | The ad uses a personal door-knocking story and selfie-video aesthetic to build emotional trust and drive GOTV through empathy with working-class homeowners facing unfair city enforcement. |
| New York | 100.0% |
| 18-24 · female | 0.2% |
| 45-54 · male | 14.2% |
| 65+ · male | 8.4% |
| 65+ · female | 9.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 12.4% |
| 55-64 · female | 8.4% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 7.0% |
| 18-24 · male | 1.1% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 16.8% |
| 35-44 · female | 7.2% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 11.0% |
| 25-34 · female | 2.6% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.1% |