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Mary Peltola US Inactive

Mary Peltola for Congress

ad creative

Southeast Potholes | Mary Peltola for Congress

Tired of potholes? Mary has brought in over $8.7 billion in infrastructure investment statewide, including $128 million for Southeast Alaska, to improve our roads, bridges, docks, airports, and more so Alaskans can have the high-quality infrastructure they deserve.

Ad copy

Tired of potholes? Mary has brought in over $8.7 billion in infrastructure investment statewide, including $128 million for Southeast Alaska, to improve our roads, bridges, docks, airports, and more so Alaskans can have the high-quality infrastructure they deserve. Click here, and see what Mary is doing for Southeast Alaska. With your support, we can continue continue securing critical infrastructure funding for years to come.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score39.6/100
Spend / Reach / Long. / Eff.23.7 · 61.7 · 10.5 · 62.5
Spend rangeUSD 400–499
Impressions20,000 – 24,999
CPM (≈ $/1k impr)USD 19.98
Est. audience size10,001 – 50,000
Days live39 (2024-09-11 → 2024-10-20)
Created2024-09-11
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateAK — Mary Peltola
Surfaced by“senate:Mary Peltola”

🧠 AI analysis

Issuehousing
Framingpositive candidate
Message typepersuasion
Emotional appealempathy
Production tiersemi pro
Who picturednone
Symbolsfarm rural
Call to actionlearn more
Standout elementClose-up photo of a massive muddy pothole dominating the frame paired with the bold '$128 Million' solution callout
TacticThe ad uses a classic problem-solution persuasion tactic — viscerally relatable imagery of a pothole triggers voter frustration before pivoting to Peltola as the deliverer of concrete, dollar-specific relief.

Where it ran (delivery by region)

Alaska100.0%

Who saw it (delivery)

18-24 · female 1.1%
45-54 · male 9.6%
65+ · male 13.7%
65+ · female 16.0%
55-64 · unknown 0.2%
55-64 · male 9.8%
55-64 · female 9.5%
45-54 · unknown 0.1%
45-54 · female 6.8%
18-24 · male 1.6%
35-44 · unknown 0.1%
35-44 · male 10.8%
35-44 · female 7.4%
25-34 · unknown 0.1%
25-34 · male 7.9%
25-34 · female 4.8%
18-24 · unknown 0.1%
65+ · unknown 0.2%

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