COTTON FOR SENATE, INC.
Join the fight to stop the madness.
Tom Cotton here. Joe Biden wants to send illegal immigrants $450,000 CHECKS WITH YOUR TAX DOLLARS. Tell him NO CHANCE. SIGN my petition now >>
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| Overall score | 54.8/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 98.4 · 1.4 · 76.1 |
| Spend range | USD 2,500–2,999 |
| Impressions | 800,000 – 899,999 |
| CPM (≈ $/1k impr) | USD 3.23 |
| Est. audience size | — |
| Days live | 6 (2021-12-08 → 2021-12-14) |
| Created | 2021-12-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
| Issue | immigration |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | diverse crowd |
| Symbols | border, us flag |
| Call to action | sign petition |
| Standout element | crowd holding 'Biden Please Let Us In' signs used as threat imagery against taxpayers |
| Tactic | Outrage-stoking tactic pairs visceral crowd imagery with a large dollar figure to make voters feel their tax money is under threat, driving petition sign-ups as list-building. |
| Texas | 8.1% |
| Florida | 6.9% |
| California | 4.7% |
| Ohio | 4.6% |
| Pennsylvania | 4.3% |
| Michigan | 4.0% |
| New York | 3.8% |
| 25-34 · unknown | 0.0% |
| 65+ · male | 16.6% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 35-44 · female | 2.3% |
| 45-54 · female | 4.7% |
| 55-64 · male | 19.2% |
| 65+ · female | 12.4% |
| 18-24 · unknown | 0.0% |
| 55-64 · female | 9.3% |
| 35-44 · male | 8.8% |
| 25-34 · male | 9.5% |
| 45-54 · male | 13.1% |
| 25-34 · female | 1.9% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 1.3% |
| 18-24 · female | 0.3% |