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political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
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Lindsey Graham US Inactive

TEAM GRAHAM, INC.

ad creative

Help me FIGHT BACK!

Will you chip in $20.20?

Ad copy

First, it was❗️Nancy Pelosi❗️then❗️Hillary Clinton❗️and now❗️Barack Obama❗️All lining up to endorse my opponent. We need your help now more than ever! Will you chip in $20.20 to fight back against Hollywood and the Liberal elite?

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score55.4/100
Spend / Reach / Long. / Eff.59.4 · 95.7 · 3.6 · 62.8
Spend rangeUSD 10,000–14,999
Impressions600,000 – 699,999
CPM (≈ $/1k impr)USD 19.23
Est. audience size
Days live14 (2020-09-03 → 2020-09-17)
Created2020-09-03
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateSC — Lindsey Graham
Surfaced by“senate:SC — Lindsey Graham”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealfear
Production tiersemi pro
Who picturedcandidate
Symbolsnone
Call to actiondonate
Standout elementGraham's stern direct-to-camera gaze with 'Help me if you can.' subtitle creating a personal urgent plea
TacticClassic enemy-list fundraising tactic that escalates urgency by name-dropping high-profile liberal figures to trigger fear and tribal loyalty, driving low-dollar donations.

Where it ran (delivery by region)

California12.0%
Texas8.8%
Florida8.0%
New York4.3%
Ohio3.7%
Pennsylvania3.3%
Georgia3.2%

Who saw it (delivery)

55-64 · unknown 0.3%
45-54 · male 11.2%
65+ · female 19.6%
35-44 · male 5.6%
55-64 · female 14.6%
25-34 · female 1.0%
55-64 · male 18.0%
45-54 · female 6.9%
35-44 · female 2.3%
35-44 · unknown 0.1%
25-34 · male 2.7%
18-24 · unknown 0.0%
25-34 · unknown 0.0%
65+ · unknown 0.3%
45-54 · unknown 0.2%
18-24 · female 0.3%
18-24 · male 0.7%
65+ · male 16.1%

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