Cory Booker US Inactive
CORY BOOKER FOR SENATE
Stand with Cory - support our movement
Ad copy
Real leaders don’t lecture you on how great they are. They remind you how great we are and how great we can be together. Real leaders don’t spend all their time pointing fingers of blame. They remind us that we share a collective responsibility to make things better. Real leaders don’t stand up and say “Only I can lead you, follow me.” Real leaders remind us that we are the leaders that we need. We are a nation that’s great not because of someone who held the Oval Office — and we have had great ones — but we are here because of all those leaders who reminded us of our responsibility. Our capability. Leaders who reminded us that the power of the people is greater than the people in power. They were labor leaders. They were suffrage leaders. They were civil rights leaders. Leaders who didn’t just speak truth to power, but who spoke truth to us. This is a moment that demands real leadership to remind us that this is our nation. That we can heal. That we can help. And most of all, in times like this, that we must all lead out of the darkness. With love and gratitude, Cory
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 57.8/100 |
| Spend / Reach / Long. / Eff. | 72.5 · 100.0 · 1.9 · 56.9 |
| Spend range | USD 40,000–44,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 42.5 |
| Est. audience size | — |
| Days live | 8 (2025-04-04 → 2025-04-12) |
| Created | 2025-04-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NJ — Cory Booker |
| Surfaced by | “senate:Cory Booker” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Blank white image — the ad relies entirely on the rhetorical power of the text copy with no visual creative |
| Tactic | Booker uses anaphoric repetition of 'Real leaders don't' to implicitly contrast himself with Trump's self-aggrandizing style, positioning himself as a humble, unifying servant-leader. |
Where it ran (delivery by region)
| California | 13.7% |
| New York | 6.9% |
| Florida | 6.5% |
| New Jersey | 4.6% |
| Texas | 4.6% |
| Pennsylvania | 4.2% |
| Washington | 4.0% |
Who saw it (delivery)
| 18-24 · female | 0.8% |
| 45-54 · male | 3.6% |
| 65+ · male | 10.4% |
| 65+ · female | 34.7% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 5.8% |
| 55-64 · female | 18.8% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 9.9% |
| 18-24 · male | 0.6% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.6% |
| 35-44 · female | 6.4% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 1.8% |
| 25-34 · female | 3.3% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.5% |
