ELECT DAKARAI LARRIETT
Can you chip in $10 to help us with our grassroots effort today? Donate here ππΎ https://secure.actblue.com/donate/dakarai-larriett-2 #dakarailarriett #alabamasenaterace #alpolitics #politics
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 34.2/100 |
| Spend / Reach / Long. / Eff. | 11.9 Β· 55.8 Β· 2.8 Β· 66.3 |
| Spend range | USD 100β199 |
| Impressions | 10,000 β 14,999 |
| CPM (β $/1k impr) | USD 11.96 |
| Est. audience size | 500,001 β 1,000,000 |
| Days live | 11 (2026-02-15 β 2026-02-26) |
| Created | 2026-02-15 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL β Dakarai Larriett |
| Surfaced by | βsenate:Dakarai Larriettβ |
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Candidate speaking directly to camera against raw brick wall in a casual t-shirt, projecting authenticity over polish |
| Tactic | Low-budget direct-to-camera selfie style video leverages grassroots authenticity and personal appeal to solicit small-dollar donations via ActBlue, with the 'Flip Alabama Senate Seat' urgency framing as the motivating hook. |
| Alabama | 97.7% |
| Mississippi | 1.9% |
| Tennessee | 0.4% |
| 35-44 Β· female | 1.5% |
| 35-44 Β· male | 2.8% |
| 35-44 Β· unknown | 0.0% |
| 45-54 Β· female | 4.4% |
| 45-54 Β· male | 5.3% |
| 45-54 Β· unknown | 0.1% |
| 55-64 Β· female | 13.8% |
| 55-64 Β· male | 13.1% |
| 55-64 Β· unknown | 0.1% |
| 65+ Β· female | 36.4% |
| 65+ Β· male | 22.3% |
| 65+ Β· unknown | 0.2% |