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Dr. Roger Marshall US Inactive

KANSANS FOR MARSHALL

ad creative

Keep Kansas RED >>>

Keep Kansas RED >>>

Chip in now.

Chip in now.

Ad copy

❗❗ I’m running for U.S. Senate in Kansas — and Chuck Schumer and the Democrats have raised $10 MILLION to defeat me and end our Senate majority. Chip in NOW to help me take Kansas off Schumer’s map >>>
❗❗ I’m running for U.S. Senate in Kansas — and Chuck Schumer and the Democrats have raised $10 MILLION to defeat me and end our Senate majority. Chip in NOW to help me take Kansas off Schumer’s map >>>

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score45.0/100
Spend / Reach / Long. / Eff.47.8 · 72.4 · 6.1 · 53.6
Spend rangeUSD 4,000–4,499
Impressions60,000 – 69,999
CPM (≈ $/1k impr)USD 65.38
Est. audience size
Days live23 (2020-09-03 → 2020-09-26)
Created2020-09-03
Creative variants2 body · 2 headline
Platformsfacebook, instagram
Languagesen
CandidateKS — Roger Marshall
Surfaced by“senate:KS — Roger Marshall”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealfear
Production tierprofessional
Who picturedcandidate, medical
Symbolscapitol statue, healthcare, family
Call to actiondonate
Standout elementCandidate in doctor scrubs holding newborn babies juxtaposed with bold red 'DEFEND THE MAJORITY' text and Capitol backdrop
TacticThe ad uses a two-pronged fear-and-identity tactic — framing a $10M opponent fundraising figure as an existential threat to the Senate majority while visually anchoring Marshall's likability as a trusted physician to drive urgent small-dollar donations.

Where it ran (delivery by region)

California13.6%
Texas9.8%
Florida6.8%
New York4.0%
Illinois3.0%
Georgia2.9%
Pennsylvania2.9%

Who saw it (delivery)

25-34 · unknown 0.0%
65+ · male 19.7%
18-24 · female 0.5%
25-34 · male 1.6%
35-44 · female 2.1%
45-54 · male 4.7%
55-64 · female 15.6%
55-64 · male 10.9%
65+ · female 34.0%
18-24 · unknown 0.0%
45-54 · female 5.3%
25-34 · female 1.2%
35-44 · male 2.4%
18-24 · male 1.1%
65+ · unknown 0.5%
35-44 · unknown 0.1%
45-54 · unknown 0.1%
55-64 · unknown 0.3%

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