Jim Risch for US Senate US Inactive
JIM RISCH FOR U.S. SENATE COMMITTEE
Ad copy
In the U.S. Senate, Jim Risch brings steady leadership and Idaho values to every decision he makes. Follow this page to stay updated on how he's working for you in Washington.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 43.3/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 69.3 · 7.7 · 57.9 |
| Spend range | USD 1,500–1,999 |
| Impressions | 45,000 – 49,999 |
| CPM (≈ $/1k impr) | USD 36.83 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 29 (2025-12-03 → 2026-01-01) |
| Created | 2025-12-03 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | ID — Jim Risch |
| Surfaced by | “senate:Jim Risch for US Senate” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | capitol statue, us flag |
| Call to action | none |
| Standout element | Candidate posed confidently in front of the U.S. Capitol dome, reinforcing institutional authority |
| Tactic | The ad uses the experience argument as a credibility shortcut, pairing the Capitol backdrop with a bold declarative headline to signal insider effectiveness without attacking any opponent. |
Where it ran (delivery by region)
| Idaho | 93.6% |
| Arizona | 1.3% |
| Washington | 1.1% |
| California | 0.7% |
| Utah | 0.5% |
| Texas | 0.3% |
| Florida | 0.3% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 2.7% |
| 65+ · male | 39.9% |
| 65+ · female | 30.7% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 14.9% |
| 55-64 · female | 7.5% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 1.4% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 0.7% |
| 35-44 · female | 0.5% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 0.4% |
| 25-34 · female | 0.4% |
| 65+ · unknown | 0.5% |
