Steve Marshall For Alabama
If you are proud life and proud, follow my page!
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 20.1/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 5.0 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | β |
| Days live | 19 (2022-01-11 β 2022-01-30) |
| Created | 2022-01-11 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | |
| Languages | en |
| Candidate | AL β Steve Marshall |
| Surfaced by | βsenate:Steve Marshallβ |
| Issue | abortion |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, family children |
| Symbols | family |
| Call to action | none |
| Standout element | Large bold 'PROUD?' text anchoring a warm father-child moment with a bold red downward arrow directing the eye |
| Tactic | The ad uses identity-affirmation framing β asking voters to self-identify as 'pro-life and proud' β paired with a tender family image to drive page follows from the most motivated anti-abortion base. |
| Alabama | 100.0% |
| 18-24 Β· male | 0.6% |
| 25-34 Β· male | 3.0% |
| 18-24 Β· female | 1.8% |
| 25-34 Β· female | 1.8% |
| 35-44 Β· female | 6.0% |
| 45-54 Β· male | 9.6% |
| 55-64 Β· male | 6.0% |
| 55-64 Β· female | 18.7% |
| 65+ Β· male | 6.0% |
| 45-54 Β· female | 17.5% |
| 35-44 Β· male | 6.6% |
| 65+ Β· female | 22.3% |