PATRICK SCHMIDT FOR KANSAS
Democrat Patrick Schmidt served Kansas and our country as a Naval Intelligence Officer. Now he's continuing the fight for freedom. Patrick is running for State Senate to keep abortion legal, lower taxes, expand Medicaid, and to protect IVF. Patrick Schmidt for Kansas 19th State Senate. Election Day is November 5. Advance Voting is available now!
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| Overall score | 32.5/100 |
| Spend / Reach / Long. / Eff. | 17.4 Β· 50.6 Β· 3.3 Β· 58.7 |
| Spend range | USD 200β299 |
| Impressions | 7,000 β 7,999 |
| CPM (β $/1k impr) | USD 33.27 |
| Est. audience size | 10,001 β 50,000 |
| Days live | 13 (2024-10-23 β 2024-11-05) |
| Created | 2024-10-23 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KS β Patrick Schmidt |
| Surfaced by | βsenate:Patrick Schmidtβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate, veterans military |
| Symbols | military, us flag |
| Call to action | vote |
| Standout element | Candidate in military uniform taking an oath aboard a naval vessel with campaign logo prominently displayed |
| Tactic | The ad leads with military service credibility to build trust before pivoting to a multi-issue policy platform including abortion rights and Medicaid, using patriotic imagery to soften progressive positions for a Kansas electorate. |
| Kansas | 100.0% |
| 35-44 Β· female | 13.7% |
| 35-44 Β· male | 8.1% |
| 35-44 Β· unknown | 0.5% |
| 45-54 Β· female | 12.1% |
| 45-54 Β· male | 6.7% |
| 45-54 Β· unknown | 0.2% |
| 55-64 Β· female | 15.8% |
| 55-64 Β· male | 8.2% |
| 55-64 Β· unknown | 0.2% |
| 65+ Β· female | 22.7% |
| 65+ Β· male | 11.4% |
| 65+ Β· unknown | 0.4% |