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John W. Hickenlooper US Inactive

HICKENLOOPER FOR COLORADO

ad creative

John Hickenlooper: A Leader for CO

Ad copy

“You wanna know more about John Hickenlooper's character? Come see me." When Jesusio’s brother, Carlos, was hit by a drunk driver and could no longer work, John Hickenlooper made sure he stayed on Wynkoop’s health care plan for years. We need leaders who look out for people, especially in the worst of hard times.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score55.6/100
Spend / Reach / Long. / Eff.67.8 · 94.0 · 5.2 · 55.6
Spend rangeUSD 25,000–29,999
Impressions500,000 – 599,999
CPM (≈ $/1k impr)USD 50.0
Est. audience size100,001 – 500,000
Days live20 (2020-09-03 → 2020-09-23)
Created2020-09-03
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateCO — John Hickenlooper
Surfaced by“senate:John Hickenlooper”

🧠 AI analysis

Issuecandidate character bio
Framingpositive candidate
Message typepersuasion
Emotional appealempathy
Production tiersemi pro
Who picturedworkers labor
Symbolshealthcare, family
Call to actionlearn more
Standout elementCandid vintage photo of a smiling Latino chef in a kitchen used as personal testimonial anchor
TacticThe ad deploys a third-party character witness testimonial tactic — letting a real worker vouch for Hickenlooper's personal compassion on healthcare — making the character argument more credible and emotionally resonant than the candidate saying it himself.

Where it ran (delivery by region)

Colorado100.0%

Who saw it (delivery)

13-17 · unknown 0.0%
25-34 · male 10.7%
18-24 · female 3.7%
65+ · male 3.9%
45-54 · male 8.7%
18-24 · male 4.1%
35-44 · female 15.4%
35-44 · male 11.5%
45-54 · female 11.4%
55-64 · female 8.3%
65+ · unknown 0.1%
25-34 · unknown 0.1%
35-44 · unknown 0.2%
45-54 · unknown 0.1%
18-24 · unknown 0.1%
65+ · female 5.8%
55-64 · male 5.0%
55-64 · unknown 0.1%
25-34 · female 10.7%

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