THE MARKEY COMMITTEE
I’m running for re-election to keep leading with the values I learned growing up working class in Malden. In this moment of crisis, Massachusetts deserves a progressive leader who has always fought for justice, for working people, and for what is right – even when it wasn’t politically convenient
Growing up in a working class neighborhood in Malden, I learned to deliver when people were counting on me. That's why I was an original co-sponsor of Medicare for All and why I co-wrote the Green New Deal to fight climate change. And it’s why in this moment of crisis, I will continue leading on racial justice, economic justice, and the issues that matter most to the people of Massachusetts.
I may not come from wealth or power, but I had something wonderful: a community that taught me not to be afraid of the tough fights. From being an original co-sponsor of Medicare for All, to championing racial justice, to co-authoring a Green New Deal that will create good jobs while stopping climate change, I have never forgotten where I come from and who I’m fighting for.
As the son of a milkman and union leader, I learned my progressive values at my kitchen table. As a Senator, I’ve fought for Medicare for All, racial and economic justice, and bold action on climate change even when they weren’t politically popular – because I’ve never forgotten where I came from.
My father was a milkman. I drove an ice cream truck to pay for college. I’ve never forgotten where I came from, and as your Senator, I will never stop fighting for the working people of Massachusetts.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 56.9/100 |
| Spend / Reach / Long. / Eff. | 56.4 · 100.0 · 3.0 · 68.1 |
| Spend range | USD 9,000–9,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 9.5 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 12 (2020-08-20 → 2020-09-01) |
| Created | 2020-08-20 |
| Creative variants | 5 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Ed Markey |
| Surfaced by | “senate:Ed Markey” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | working-class Malden origin story anchoring progressive identity |
| Tactic | The ad leans on authentic biography and values-based framing to build trust and reinforce progressive credibility without attacking an opponent. |
| Massachusetts | 100.0% |
| 18-24 · unknown | 0.1% |
| 25-34 · male | 14.4% |
| 65+ · unknown | 0.1% |
| 18-24 · female | 8.3% |
| 35-44 · male | 9.8% |
| 55-64 · female | 6.6% |
| 18-24 · male | 5.8% |
| 45-54 · male | 6.6% |
| 65+ · female | 4.2% |
| 45-54 · unknown | 0.2% |
| 25-34 · unknown | 0.3% |
| 25-34 · female | 16.5% |
| 45-54 · female | 8.4% |
| 35-44 · female | 11.2% |
| 55-64 · male | 4.6% |
| 35-44 · unknown | 0.3% |
| 65+ · male | 2.5% |
| 55-64 · unknown | 0.1% |