McKay for US Senate US Inactive
McKay for Senate, Inc
Ad copy
Happy Thanksgiving. https://www.mckayforsenate.com/
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 19.0/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 0.3 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 2 (2023-11-23 → 2023-11-25) |
| Created | 2023-11-23 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | RI — Raymond Mckay |
| Surfaced by | “senate:Raymond Mckay” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | blank white image with no visible creative content |
| Tactic | A simple holiday greeting with a website link uses warmth and goodwill to keep the candidate top-of-mind around Thanksgiving, but the blank image renders the ad creatively inert. |
Where it ran (delivery by region)
| Rhode Island | 100.0% |
Who saw it (delivery)
| 35-44 · unknown | 0.7% |
| 18-24 · female | 0.2% |
| 35-44 · male | 6.6% |
| 35-44 · female | 6.2% |
| 25-34 · female | 2.1% |
| 18-24 · male | 1.7% |
| 25-34 · male | 3.1% |
| 45-54 · female | 10.4% |
| 45-54 · male | 8.5% |
| 65+ · male | 13.5% |
| 55-64 · male | 16.1% |
| 65+ · female | 17.8% |
| 55-64 · female | 13.0% |
