📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
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Lummis for Wyoming US Inactive

LUMMIS FOR WYOMING INC.

ad creative

Sign Trump's Birthday Card!

Sign Trump's Birthday Card!

Wish President Trump a Happy Birthday

Wish President Trump a Happy Birthday

Ad copy

Time is running out. Sign President Trump’s birthday card NOW! He’s counting on you to stand with him on his big day. Don’t miss your chance to show your support before the deadline hits!
Time is running out. Sign President Trump’s birthday card NOW! He’s counting on you to stand with him on his big day. Don’t miss your chance to show your support before the deadline hits!

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score32.6/100
Spend / Reach / Long. / Eff.17.4 · 51.9 · 1.4 · 59.6
Spend rangeUSD 200–299
Impressions8,000 – 8,999
CPM (≈ $/1k impr)USD 29.35
Est. audience size50,001 – 100,000
Days live6 (2025-06-09 → 2025-06-15)
Created2025-06-09
Creative variants2 body · 2 headline
Platformsfacebook, instagram
Languagesen
CandidateWY — Cynthia Lummis
Surfaced by“senate:Cynthia Lummis”

🧠 AI analysis

Issueother
Framingpositive candidate
Message typelist building survey
Emotional appealurgency
Production tierunknown
Who picturednone
Symbolsnone
Call to actionsign petition
Standout elementblank/unloaded image with urgency-driven copy leveraging Trump's birthday as a list-building hook
TacticClassic deadline-urgency list-building tactic using Trump's birthday as an emotional hook to capture supporter contact info and signal loyalty to the MAGA base.

Where it ran (delivery by region)

Wyoming100.0%

Who saw it (delivery)

18-24 · female 1.4%
45-54 · male 5.2%
65+ · male 18.7%
65+ · female 28.2%
55-64 · unknown 0.1%
55-64 · male 11.7%
55-64 · female 16.1%
45-54 · unknown 0.1%
45-54 · female 7.0%
18-24 · male 1.2%
35-44 · unknown 0.0%
35-44 · male 2.6%
35-44 · female 3.8%
25-34 · unknown 0.0%
25-34 · male 1.4%
25-34 · female 2.1%
65+ · unknown 0.3%

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